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MBA 553: e-Commerce and the Internet

Estimated Hours Per Week: 15

Overview

This course focuses on the current state of business on the Internet and new developments in e-commerce. Strategies for e-commerce will be discussed. A case-study approach will be used to examine successful and unsuccessful Web businesses.

Learning Outcomes

Upon successful completion of this course, students will be able to:

  • Understand the current state of e-commerce.
  • Identify emerging opportunities for the development of Web-based businesses.
  • Evaluate the potential for success of proposed e-commerce ventures.

ENROLLMENT
To enroll in this course, please complete the online application.

Required Texts
MBA 553 texts are available from the JIU/MBS bookstore